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Mean Business : The insider's guide to winning any political election


Mean Business
by Matt Towery and Pierre Howard

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Two former politicians- one Republican, one Democrat- sound off on the issues of a campaign: rhetoric, leadership, the media. But this isn't a debate; it's Mean Business: The Insider's Guide to Winning Any Political Election by Matt Towery and Pierre Howard.

Towery, a former Georgia congressman, and Howard, Georgia's former lieutenant governor, squared off for the office of lieutenant governor in 1990. Now they've put their differences aside and put their heads together to compile practical advice on how to win a campaign. Filled with anecdotes and interviews with political experts from both sides of the aisle, this book advocates a no-nonsense approach to politics that's all business, from creating a marketing plan to crafting a message. It offers valuable insight for both novice and veteran politicians

Read more from these authors...

Matt's recent Creators Syndicate columns
"Outside the Beltway"

A little less talk, a little more action (September 10, 2002)
Campaign strategies for Florida's gubernatorial candidates (September 3, 2002)
Florida poll results surprise (August 28, 2002)
Voters are seeking answers (August 21, 2002)
The NFL dropped the ball (August 14, 2002)
Don't crown Reno just yet (August 7, 2002)
Bush growth plan in works (July 31, 2002)
TV news still out of touch, despite some improvement (July 24, 2002)
Dear Mr. President, Part 2 (July 17, 2002)
An effort in futility, Part 1 (July 10, 2002)
Boots fly as holiday nears (July 3, 2002)
Election fraught with perils (June 26, 2002)

More columns

 

Matt's recent Georgia political columns (subscription required)

A look ahead to the general election (September 3, 2002
McKinney: Countdown to defeat (August 26, 2002)
Georgia Dome still fails on fan service (August 19, 2002)
Roy's rocket blasts off for second term (August 12, 2002)
The McKinney-Majette Poll: Further details and analysis(August 5, 2002)
A salute and a contest remembered (July 29, 2002)
Candidates in quest of TV’s magic (July 22, 2002)
Arc delay may save Roy's career (July 15, 2002)

More Georgia columns

For more information about Matt Towery's weekly columns, please contact Gary Reese at (770) 432-3267

 


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